How to make a GoFund Me Page Go Viral
How to make a GoFundMe page go viral? GoFundMe is one of the more flexible crowdfunding platform we have, they require absolutely no deadlines or minimum goals to receive your payout.
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GoFundMe, with offering similar services as; FundAnything and Indiegogo, they allow you the flexibility of cashing out your funds no matter the amount that’s in it either or not your campaign goal was met or not.
thus, setting it apart from its competitor Kickstarter; as they only pay when the campaign goals are met with.
On GoFundMe, you can raise money for whatever you want, to cover a wide variety of needs to mention a few; to cover medical expenses, raising funds for your education, a local sports events… the list goes on.
As we have introduced what Gofundme is all about, we move on to highlight a few ways you can make your GoFundme page go viral.
How TO Make Your GoFundme Page Go Viral
Firstly we ask, ‘what is viral fundraising?’ Viral fundraising is when we have a fundraiser that is rapidly spread throughout the internet and in turn, drives in a large amount of traffic back to the fundraiser.
It Is needless to say that Viral content does leave a long-lasting impression on its viewers and internet in general, sparking a long-lasting conversation that will trigger a large number of persons to take action.
We can consider crowdfunding to be very heartwarming and while trying to make your Gofundme page go viral, you can use emotions as a solid strategy for your fundraising.
There are essentials to making a GoFundme page go viral. These are;
- A Captivating Content
- A Relatable Story
- +Social Channels to Share
- Begin Building The Foundation Of Your Fundraisers
- Understand and Define Your Audience
First, decide who your preferred audience is.
A clear-cut understanding of who your audience base is one huge leap to having successful crowdfunding.
Choose the type of audience that will most likely to resonate with your story.
To get the most accurate detail as possible, you will have to carry out some amount of research; this will include their likes, dislikes, and values of your target audience.
When you understand your audience, you can easily communicate your cause with them through the contents they resonate with.
Have A Simple Title
Your title should have a crystal clear description of what your fundraiser is about.
We also recommend that you should include the beneficiary’s name then you can as well sum it all up using a few keywords that help summarize why you are raising funds.
Make it simple yet catchy so it keeps sticks to people’s minds when they do see it.
One tip is to also make use of hashtag an example; #Thelockdownchallenge is catchy, relatable, and very easy to remember.
Write out the Description Of Your Fundraiser
There are two ultimate goals to make your GofundMe Page Go viral. First, you want people to see the need to share your fundraiser effortlessly.
Then, you also want to invite people to click on your fundraiser and make generous donations.
The catch is; once someone does lands on your fundraiser page, most times, they will read through the description of your fundraiser to gather more information about what your fundraiser is about in an attempt to gather more context.
In your description, you should be as detailed and yet simple as possible; explaining why you are raising money, who the money is for, and how the money would be spent.
Fill your GoFund me Page With As Much Great Content As You Can.
Do well to Make your message shareable
At this point, you will need to utilize the power of social media. You will also write descriptive content on your social media handles that links to your Gofundme Page.
Now, the goal is for your post to go viral. And inherently, viral content must be easy for your audience to digest while piquing their interest in your fundraiser.
Be as compelling and convincing as possible. You can also invite your friends to share your posts on their social platforms.
You can also stimulate shares using high-quality photos
Photos, if used correctly, can tell stories a lot better than written content.
We urge you to be creative and brainstorm amazing photo concepts that will impress your audience, converting them to potential donors.
A very intriguing photo has the effect to make people stop scrolling through their feed to find out more about your fundraiser.
Be Decisive In Your Call To Action
You should make it a norm to always include a call to action at the end of every post you make.
In your call to action, you should begin by asking for a little amount to be donated, and if some persons cannot afford to donate, urge them to share your fundraiser.
Who knows, your potential donor can be in your friend’s contact list.
Plan your sharing strategy
Always Share on multiple platforms
While most people consider Facebook to be the king of social media an also a great sharing tool for your fundraiser, therefore do not underestimate the power of other social media platforms;
Instagram, and the likes.
Ensure you plan on posting on several social media platforms, to maximize your chances of going viral.
Plan Your Sharing Time
The timing of your posts also has a lot to do, placing the Algorithm in your favor. If you do not share your posts at the right time, you risk the chance of having your post take a great fall beneath the crack.
Below, we point out the best times to post on a few social media platforms;
The best time to post on Facebook:
^ From 12 to 1 p.m. on Saturday and Sunday
= From 1 to 4 p.m. on Thursday and Friday
+ At 3 p.m. on Wednesdays
The best time to post on Twitter:
· 12 to 3 p.m. and 5 p.m. on Monday Through Fridays
· Noon and from 5 to 6 p.m. on Wednesdays
The best time to post on Instagram:
· Anytime besides 3 to 4 p.m. from Monday through Thursdays
· Videos get more engagement after 9 p.m.
There you have it, some of the best practices to cultivate if you look to making your Gofund me page go viral.
Do well to leave a comment below if you found this article helpful.